Hello again.
I'm Lindsey Roffe and I launched Shine Editorial in 2019. You can read more about me, my skills and work experience below.
The long story
I have worked as a marketing and communications specialist for 20+ years with a strong focus on editorial communications. My work experience sits within the following sectors; heritage, culture, leisure, travel, education and community relations for businesses, charities and public sector organisations.
I have always loved working with words; whether it’s reading, speaking, writing or editing them. Words are persuasive and powerful and the way they are presented can make or break a personal or professional reputation.
I have completed specialist communications and editorial training and continue to invest in my professional development via workshops, courses, and through my membership with the Chartered Institute of Editing & Proofreading (CIEP).
Who do I work with?
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Businesses, community organisations and charities
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Marketing, design and PR agencies
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Freelancers and non-fiction writers.
What do I do?
Copywriting, editing and proofreading:
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Books, brochures, magazines and newsletters
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Marketing and promotional material
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Exhibition material and interpretation boards
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Websites, social media posts and online material
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Press releases and features
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Education packs
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Case studies
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Reports and documents
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House style guides.
Research:
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Desk research
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Competitor and customer research
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Stakeholder interviews.
What editorial training have I had?
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2:1 BA Hons in English & Media Communications
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Publishing Training Centre: Proofreading (Merit):
- Techniques and Good Practice
- Proofreading or Proof-editing?
- PDFs and Digital Material
- BSI Symbols Part I
- BSI Symbols Part II
- Working for Publishers
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Publishing Training Centre: Essential Grammar
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Publishing Training Centre: Writing for the Web
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Chartered Institute of Editing & Proofreading: Copyediting 1
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Chartered Institute of Editing & Proofreading Conference 2019: various editing and proofreading workshops
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Workshops Work: Communication Skills, Personal Branding & Effective Messaging
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Chartered Institute of Public Relations: various courses and workshops on PR skills, writing press releases and features
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SocialB: Social Media Customer Service
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SocialB and Jarrold Training: Social Media Strategy & Blogging.
For further info on training and my career history visit my LinkedIn page.
Where do I work?
Most days I work from my home office in Norwich, but sometimes it's good to have a change of scenery. Working from a local cafe serving good coffee and cake is definitely a freelance perk.
And outside of work?
Non-work time is for family and friends, cooking, reading and listening to podcasts. I love the theatre and belong to a long-running book club. Other favourite things include weekly dance classes, visiting new places and country walks with the family dog.